Hi class,
Task 1: In preparation for this week's essay, I want you to watch this video and make some detailed notes (in your own words), explaining what synergy is.
You should also have some examples (like the Black panther examples) of how your case studies used examples of Synergy.
Task 2: Take a look at this slightly tedious but very informative video and make some notes on the difference between Cross-Media-Convergene and Synergy.
Video with explanation of what synergy is
Another good resource that we used in class. Scroll down to get to the slideshow about synergy + cross media convergence
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