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Saturday 24 August 2019

Exam Revision Exercises

Hi class,

Below are some parachute questions you can attempt in practise for the prelim exams.

Email me your question / what clip you analysed and I can mark it for you. This will give you a good indication as to how well you'll do in these exams. Try and memorise all your case studies and examples so you can do it like you would in the exam.

Also, time yourselves! 45 minutes of actual essay writing is your time allocation for each question.

Question 1

"Analyse how the 4 technical areas create meaning in the following extract;"

1. Watch this Episode of Doc Martin (season 1, episode 1; 0 seconds to 3.31mins)


2. Pilot Episode of Gilmore Girls (Season 1)



Questions

Question 1:

Evaluate the impact of media ownership on the media texts you have studied.


Question 2:

"Technology is always advancing" Evaluate the extent to which this is true in your chosen media area and what impact you have observed.

Question 3:

"It's all about money". How is this true in the media are you have studied?

Monday 19 August 2019

Week 4 Homework Essay - Audiences

Hi,

Here's your question for this week's essay. 



"Analyse how media institutions are using different platforms to engage with their audiences."


Remember to work with your checklist to ensure you practising best essay-crafting techniques. 

All the best!

T-Bianca

Monday 12 August 2019

Week 3 Homework - Media Ownership


Hi,

Here's your essay question for the week...

QUESTION

Discuss the issues raised by media ownership in contemporary media practise within a media industry (Hollywood), that you have studied. 




Remember your checklist

- Have you got a strong argument articulated in your introduction?
- Have you got 4 - 5 points to back up your argument?
- Have you included AT LEAST 1 example / case study in each point? 
- Have you used and explained all your terms and definitions from your glossary that are relevant to this topic? 


Sunday 11 August 2019

The Interview - Case Study (and Release Studies)

Write a short definition for each of these and then make notes of what type of releases your case studies had.

Also make notes on how this is related to audience trends, what positives or negatives you foresee in any of them and how they relate at all to audience trends.

Limited Release
Wide Release
Delayed or Late Release
Simultaneous Release
https://www.linkedin.com/pulse/day-and-date-release-strategy-making-best-window-roshan-dwivedi/


Have a look at the following articles and make notes on the following;

The Interview Controversy/
The Interview Wiki link

1. Why is this a good example of a movie that didn't do as well as expected?
2. Where was this film released and why? 
3. What were initial release plans and why were they cancelled?
4. How well did the movie do in the end? 

Tuesday 6 August 2019

NZFC Research

Today we are looking at the NZFC.




Firstly, look up - who are the NZFC and what is their aim?

Secondly, look at the following link and answer these questions (page numbers for relevant information follow the question).

ENGAGING A GENERATION
NZFC Youth Audiences Research

QUESTIONS

1. What is one of the challenges the exhibition industry around the world is facing and what has NZFC sought to do about it? (p2)

2. Who are the i-gens and what characteristics typically sum up who they are and how they do life? (p3).

3. How do i-gens view social issues, what kind of social issues are important to them and what role does the media play in this? (p5)

4. What has the NZFC discovered is a crucial understanding in how to market to i-gens and what are the preferences for i-gens in marketing to them? (p7)

5. What are the 6 core motivations and reasons why i-gens would go to a cinema?  (p8)

6. What are some of the i-gens pros and cons for attending a cinema VS. watching at home that ould be important in learning consumption & marketing trends in this generation? (p9, 10 & 11))

7. What are some of the ways i-gens consumption will put pressure on exhibition establishments to be changing to suit their needs in an ever-evolving high tech, high convenience world?  (p12 - 19)

8. Have a look at the following link of the NZFC Audience insights ...

NZFC Youth Trends

 - What are the top 3 ways in which the latest generations are consuming media?
- What are the two least popular trends?
- How does this research line up with your own research on peer consumption?

Monday 5 August 2019

A & I Essay - Week 2

Hi team

Here's your essay question for the week!

Remember, you will be awarded marks for examples! Your argument needs to be backed up with

- statistics
- facts and figures
- quotes
- examples from research
- case study material
- your own personal findings

ALSO...

You need to include somehow, the following words and definitions;

1. Synergy
2. Convergence
3. Conglomerate
4. subsidiary
5. Vertical Integration
6. Marketing strategy


Here's your question to tackle for this week. Your response should be in essay format, contain at least 1 quote and be at 2- 3 full A4 pages long.

QUESTION

“Cross-media convergence and synergy are vital processes in the successful marketing of media products to audiences.” To what extent do you agree with this statement in relation to your chosen media area?