T3 | Wk 3 - Tues - Questions to help formulate exam responses

 Answer the following questions using correct definitions and explanation of theory;

1. Write a paragraph in response to the following question;

"How has audience consumption changed over time?" make sure you link in the following concepts;

- technological convergence

- web 2.0

- fragmentation

- Shirky's 'End Of Audience' theory 

- Youtube case study stats and research

(5)

2. Write an introduction to an essay that answers the following question;

"How does funding impact the media area you have studied" 

Make sure to include definitions and in correct context, the following terminology/ concepts;

- oligopoly

- monopoly

- horizontal + V integration 

- conglomerate 

- subsidiary

- Disney case study info

(5)

3. Explain in a paragraph how the internet has levelled the playing field for Indi filmmakers and the big studios. Make sure to reference the following concepts;

- internet

- web 2.0

- cross-media convergence

- synergy 

- case studies in relation to their marketing 

(5)

4. Talk about the NZ film market. Who funds films in NZ and how does it differ from the Big 5? What differences are there? 

(5)

5. Comparen and contrast your big bidget Hollywood film and 'Sound of Freedom'. Talk about some key details of them all and how crowd funding has played a role in the indi film

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6. What do you think about the world now being a GLOBAL audience? What are the challenges that come with this? Think specifically about China and what we studied. 

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