Hey guys,
You are going to add this example to your portfolio for a case study in the area of marketing.
Have a look at the viral in-flight safety video that Air NZ made in the theme of the Hobbit. It's a great example of CMC + Synergy.
Notes to write
1. How many hits did it get on Youtube?
2. what year was this made?
3. Why is this a good example that illustrates how NZ film is used for a different purpose than the films created for the Big 5? Was this safety video purely for entertainment?
No comments:
Post a Comment